Truth Behind Alex Hormozi’s Skool Games: Honest Review

Imagine turning your passion into a thriving online business, fast. Skool Games from Skool’s official community claims to offer you exactly that.

But just like rest of the ponzi-scheme victims, I was way skeptical of this claim. And there was only one way to find out if Skool Games or Skooler community was worth or not!

Trying it yourself.

There are tens of opinions on Skool Games online whether if it is a scam or legit.

So I went and built my own community on Skool to get access to Skoolers. Here I am going to analyse and review Skool Games from Alex Hormozi and Sam Ovens who claim to change the “landscape of online entrepreneurship” for online creators.

Because, The Question is, is it really what it says it is…

It’s not new to see another shiny objects in digital business.

Everyday, there is something that comes out of thin air claiming to make you rich. So this is my brutally honest Skool Games review.

Affiliate disclosure: Some links on this page are affiliate links. If you buy through them, I may earn a commission at no extra cost to you. I will appreciate if you use them.

What is The Skool Games?

The Skool Games is a competition designed to help entrepreneurs and content creators build, grow, and monetize their online communities. It ran in monthly seasons in 2024 and has run in quarterly seasons since 2025. At its core, it’s a business-building competition hosted on the Skool, a community management platform.

I have earned $11,768 as a Skool affiliate as of October 2026, which is my own stake in how Skool grows:

The brainchild of Alex Hormozi, a renowned entrepreneur and investor, The Skool Games represents a significant shift in the online business landscape.

Hormozi, known for his work with Acquisition.com, partnered with Skool in 2024 to create the Games.

But the big question is, IS THIS FOR YOU OR NOT?

Meet other Skool Games Players

Key features of The Skool Games include:

1. A seasonal competition (quarterly since 2025) to push your community’s growth
2. Access to Alex Hormozi’s exclusive course on community building and monetization
3. Competitive leaderboards by category showcasing top performers
4. Prizes for top-ranking participants, including a mastermind day with Alex Hormozi
5. A supportive community of like-minded entrepreneurs

The challenge is designed to push participants out of their comfort zones, encouraging rapid growth and monetization.

The Skool Platform

At the heart of The Skool Games is the Skool platform itself. Founded in 2019 by Sam Ovens, a popular figure in the online business world, and Daniel Kang, it offers a solid set of features tailored for community building and management.

While it is not the only way to monetize your community, it is certainly a better option than other competitors like Teachable and Nas.io.

Key features of the Skool platform include:

1. Intuitive community management tools
2. Integrated course creation and delivery system
3. Gamification elements to boost engagement
4. Built-in monetization options
5. Analytics to track community growth and engagement

Compared to other community platforms like Discord or Facebook Groups, Skool stands out for its focus on monetization and business growth. While other platforms may offer more general social features, Skool is purpose-built for entrepreneurs looking to turn their communities into profitable ventures.

The benefits of using Skool for your online community are there.

1. All-in-one solution: No need to juggle multiple platforms for community, courses, and payments

2. Engagement-focused: Built-in features to keep your community active and growing

3. Monetization-ready: Easy-to-implement paid memberships and course offerings

4. SEO-friendly: Unlike closed platforms, a Skool group’s public About page and public posts can be indexed by search engines, helping you attract new members organically

The Skool Games Leaderboard: Understanding the Competition

One of the most exciting aspects of The Skool Games is the leaderboard. This real-time ranking system showcases the top performers based on their Monthly Recurring Revenue (MRR) generated through their Skool communities.

As you can see, people are hitting big numbers every season.

Everyone starts from $0 at the beginning of each season, which was monthly in 2024 and quarterly since 2025. This levels the playing field, giving newcomers a chance to compete with established players.

The metric used is New MRR, which only counts revenue from new customers acquired during the season, not recurring payments from existing members.

Notable success stories from 2024 Skool Games leaderboards include:

1. Hamza Ahmed: Generated over $88,000 in new MRR with his self-improvement group, Adonis School on Skool

2. Evelyn Weiss: Achieved over $81,000 in new MRR with her business group, The $8 Digital Offer Builders

3. Cody Dunlap: Earned over $50,000 in new MRR with his sports-betting group, Sports Content Creators

You can explore these communities on Skool.

Analyzing top performers’ strategies reveals some common threads:

In 2024, groups that reached 3 members unlocked recordings of Hormozi’s past events in the Games classroom, as the screenshot above shows. As I did my own research I came across 4 major pointers that were shared among every successful Skool community.

1. Niche focus: Successful communities tend to cater to specific, well-defined audiences. You will notice that Hamza’s target audience or Evelyn’s focus is very narrow.

2. Value-first approach: Top performers prioritize delivering high-quality content and experiences before monetization

3. Engagement tactics: Utilizing Skool’s gamification features to keep members active and invested. Each of these communities have tonnes of events and classroom upgrades.

4. Tiered offerings: Many successful communities offer both free and paid tiers to maximize reach and revenue.

But the most important pointer is, THE NEW BLOOD.

Each of these people are good with traffic generation that brings new blood in the community or in other words, consistent traffic.

Now if you are wondering how do you make money with Skool games, here are the top ideas for you.

8 Proven Ways to Make Money in The Skool Games

Alex Hormozi himself has outlined eight effective strategies for monetizing your Skool community:

1. “Swap to Save” Paid to Paid: Migrate existing paid communities from other platforms to Skool and save on fees.

2. “Free only” model: Focus on building a large, engaged free community and monetize through external products or services.

3. “Free THEN Paid” strategy: Start with a free community, build value, then transition to a paid model while grandfathering early members.

4. “Free AND Paid” approach: Maintain both free and paid tiers, using the free community as a funnel for your premium offering.

5. “Influencer Partners” into paid: Partner with influencers to drive traffic, sharing revenue for a win-win collaboration.

6. “Outside Experts” into paid: Bring in external experts to add value to your community, attracting members willing to pay for exclusive access.

7. “Zero to hero” into paid: Document your own journey in-depth, allowing members to learn alongside you or vicariously experience your growth.

8. “Curate” into paid: Aggregate and organize the best free resources on a topic, selling the convenience and time-saving aspect to members.

I understand that there can be more ways. But these are some of the ideas I collected from top creators in the Skool games community. They include Alex Hormozi and Sam Ovens, the main faces of the Skool Games.

The Skool Games Course: Alex Hormozi’s Blueprint for Success

You can join the next Skool Games with a $9 Hobby community on Skool, though the leaderboard counts only paid members. This is a good part of it because getting access to this group of action takers and achievers is a privilege.

Central to The Skool Games is Alex Hormozi’s exclusive course, designed to guide participants through the process of building and monetizing their communities. You can look at the program one image above.

The course consists of five core modules:

1. How to play: An introduction to The Skool Games and its rules

2. Make it fun: Strategies for creating an engaging community experience

3. Designing your business: How to create a valuable group, even without prior expertise

4. Seeding your group: Techniques for attracting your first “10 true regulars”

5. Monetizing your group: Four monetization methods and the math behind reaching $10,000/month

Try Skool Games for 14 Days

Key takeaways from the course include:

1. The importance of community engagement and “making it fun”

2. How to create value even if you’re not an established expert

3. The power of starting small and focusing on quality over quantity

4. Different monetization strategies and how to implement them

5. Growth tactics that go beyond traditional marketing

To maximize your learning from the course:

1. Take action on each module immediately

2. Participate in The Skool Games community to share insights and learn from peers

3. Review and revisit modules as you progress in your community-building journey

Building and monetizing your Skool community

We have discussed the exact funnel (Community Funnel) inside our community. The short version is a narrow niche, a steady rhythm of posts and live calls, and Skool’s levels and unlocks rewarding the members who show up. These are the same foundations for building a community on any platform.

Define your niche and target audience:

• Identify a specific problem or desire your community will address
• Research your target audience’s interests and pain points
• Describe your ideal member to guide your content and community strategy

Create engaging content for your community:

• Develop a content calendar that balances educational, inspirational and interactive posts
• Use a mix of formats: text posts, videos, live streams, polls and challenges
• Consistently deliver valuable content that addresses your audience’s needs

Foster interaction and build relationships:

• Encourage member introductions and create opportunities for networking
• Respond promptly to comments and questions
• Host regular live events or Q&A sessions to build personal connections
• Create themed days or weekly traditions to establish community rituals

Use Skool’s gamification:

• Let levels and the leaderboard reward the members who post and comment
• Create challenges or competitions to boost engagement
• Unlock courses at higher levels, a setting you choose when you set up your Skool community
• Celebrate milestones to motivate long-term engagement

Monetization strategies for your Skool community

You can make money from your Skool community in many ways, including coaching, affiliates and one-to-one services.

1. Paid memberships and subscriptions:

• Offer tiered membership levels with increasing value and exclusivity
• Create a clear value proposition for each tier
• Consider annual payment options for better cash flow and member retention

2. One-time courses and digital products:

• Develop in-depth courses on specific topics within your niche
• Create downloadable resources like eBooks, templates or toolkits
• Offer personalized coaching or consulting packages

3. Affiliate marketing:

• Partner with brands or products that fit your community’s interests
• Create honest, value-driven product reviews and recommendations
• Negotiate exclusive discounts or bonuses for your members

4. Sponsorships and partnerships:

• Collaborate with brands on sponsored content or events
• Develop co-created products or services with complementary businesses
• Host paid webinars or workshops featuring industry experts

The Power of Free Group Funnel Gameplan

A Free Group Funnel is a strategy where you create a free community to attract potential customers, nurture relationships, and eventually convert members into paying customers.

Hormozi’s own Skool post says the purpose of a free group is to collect testimonials.

So you see, the purpose is to build the base for your business.

Start a Free Skool Group

Now, if you want to dig deeper into the process, here are 4 steps:

1. Start your Free Group Funnel:

• Choose a specific niche or problem to focus on
• Create valuable, actionable content for your free community
• Develop a clear onboarding process for new members

2. Fill your Free Group Funnel:

• Promote your free group on social media and relevant online communities
• Create lead magnets to attract potential members
• Encourage existing members to invite others through referral programs

Skool now offers member affiliates on the Pro plan, so your members can earn a commission for every new paying member they refer.

3. Maintain your Free Group Funnel:

• Consistently engage with members and foster discussions
• Host regular live events or Q&A sessions
• Continuously provide value through content and community interactions

4. Monetize your Free Group Funnel:

• Introduce paid offerings that solve deeper problems for your members
• Use direct messages and targeted posts to promote your paid offerings
• Create a natural ascension path from free to paid memberships

Leveraging YouTube for Skool Success

YouTube is one of the strongest traffic sources for a Skool group. Videos solve one problem in public, and the group offers the deeper help, live calls and accountability. Repurposing the best community answers into videos keeps both channels fed, which is the new blood principle in practice.

Live streams work too. Answer questions on YouTube, then invite viewers into the group for the deeper discussion. A few videos that tease what members get inside give viewers a reason to click through.

Common Challenges and How to Overcome Them

Building a community comes with its own challenges. It is human work, and no platform does it for you. Communities also change how a business markets itself, a shift I called the tribe effect in Forbes.

Let me cover some obvious and ‘not-so-obvious’ things that will come your way as you will build your business:

• Building initial momentum: start with a core group of engaged people, even friends or colleagues, and a “founding members” offer for early adopters.
• Maintaining engagement: a content calendar, Skool’s gamification and new challenges keep things fresh.
• Scaling your community: a solid onboarding process, trained moderators and automation for repetitive tasks protect quality as you grow.
• Dealing with competition: a clear value proposition and strong member relationships matter more than extra features.

Is Skool Games worth it for you?

Allow me to disappoint die hard fans here by saying, Skool Games isn’t for everyone. Let me quickly walk you through who is the right fit for it. You can check and cross based on where you are right now and what are you aiming from your business and life:

Ideal Candidate Profile:

• You’ve got an existing online presence or expertise
• You’re passionate about a specific topic and can create content around it
• You’re ready to put in consistent effort over time
• You understand that community building is a long-term game

Skills and Resources Needed:

• Content creation chops (writing, video, audio, etc.)
• Basic grasp of online marketing
• Time to engage with your community regularly
• Patience and persistence

If you’re just starting out, don’t sweat it. Consider building your audience on free platforms first, or focus on creating solid content before diving into community building. You can also join The Letter and get the Community Funnels Blueprint.

Time and Resource Commitment:

• In my estimate, expect to dedicate 20-30 hours per week during a season
• Be ready to invest in content creation tools and possibly advertising
• Think long-term – managing an active community is an ongoing commitment

Realistic Expectations:

• Skool Games can boost your growth, but it’s not a golden ticket
• Success demands consistent effort and value creation
• Results vary – some see quick wins, others take longer to gain traction

And now once you have it, I can talk about some critical topics.

Visit Skoolers Community

Dos and Don’ts:

Do:

• Define your niche and target audience clearly
• Deliver consistent, quality content
• Engage actively with members
• Test different monetization strategies

Don’t:

• Try to please everyone
• Neglect engagement for growth
• Rush into monetization before providing value
• Ignore member feedback

Pros and cons of the Skool Games:

Conclusion

The Skool Games can be an opportunity to fast-track your journey in building and monetizing an online community. I shared the pros, cons and my personal experience in this review.

It may or may not be for you: it suits owners who can already bring traffic to a paid group.

I saw many people asking on Reddit if Skool games is a scam or not. I must say, Skool games is not a scam.

Are you ready to take on the challenge? Join The Skool Games today and start building the community of your dreams. The future of online business is community-driven, and your opportunity to lead in this space starts now.

Skool Games FAQ

What is the Skool Games?

The Skool Games is a competition for Skool community owners, created by Alex Hormozi with Skool in 2024. Owners compete on leaderboards by the new recurring revenue their groups earn, with training and calls inside Skool’s Skoolers group.

Is the Skool Games free?

Entry comes through Skoolers. I got access by building my own Skool group, and the Skoolers page lists $9 a month with a 14-day free trial. To place on the leaderboard you also need a paid Skool group that grows.

Do you need Skool Pro to join the Skool Games?

No. You can join with a $9 Hobby community on Skool. Pro lowers the transaction fee to 2.9% + 30¢ (3.9% + 30¢ above $900) and adds member affiliates, which helps once the group earns more.

How do you win the Skool Games?

Groups rank by MRR growth over the season, and the top groups in each category win. Since 2025 the seasons have been quarterly with category leaderboards.

What do Skool Games winners get?

Reported 2025 prizes include a trip to Skool HQ in Los Angeles, a one-day mastermind with Alex Hormozi and a Skool Games trophy. In 2024 the top 10 won a day with Hormozi at his Las Vegas HQ.

Does Alex Hormozi own Skool?

No. Skool was founded in 2019 by Sam Ovens and Daniel Kang. Skool’s about page lists Alex Hormozi as a partner who joined in 2024 to create the Skool Games.

Is the Skool Games a pyramid scheme?

No. Skool’s affiliate program pays 40% of a referred owner’s plan, one level deep ($39 a month for Pro, $3.60 for Hobby), and self-referrals are banned. Income on the leaderboard comes from members paying for groups they chose to join.